FOR IMMEDIATE RELEASE

Toronto, ON – January 15, 2010 – Alen Majer, internationally sought-after speaker and sales consultant, tells in his new book released today how to get thrill out of selling, and why selling is better than sex. The book, targeting sales people and business owners, shows how to transfer the sex energy into sales enthusiasm to improve your career and life, and gives more than 200 reasons why selling is even better than sex. The book was released by The Science and Art of Selling and is available through www.SellingIsBetter.com

Over the years, sex has been compared to many different things - but the act of selling isn’t one that readily comes to mind. The book teaches the science and art of selling in a very humorous and hilarious manner, covering almost every aspect of the discipline of selling, be it prospecting, customer retention, customer services, going the extra mile, follow ups, closing techniques and prioritization.

“One may suspect that Majer’s topic of choice would open the door to raunchy, lewd references or toilet humor, but he presents his case in quite the compelling - and tasteful - fashion, in so doing providing the reader with a refreshing, original take on how to achieve greater success in the business world.” - Apex Reviews

To request a copy of Alen Majer’s Selling Is Better Than Sex or an interview with the author, please contact Andrea Baljak at 416-840-4982 or andrea@scienceandartofselling.com

About the Author

Alen Majer is an internationally sought-after speaker and consultant. He is the author of three other sales titles, including “Trigger Events – How to Find your Next Customer”. Discover more about Alen on his blog at www.alenmajer.com

About The Science and Art of Selling

The Science and Art of Selling (www.scienceandartofselling.com) publishes high-quality books in the area of Sales and Marketing, and consults and trains businesses on a variety of topics - from improving sales process, prospecting activities, and successful needs discovering, to developing better customer relationships, improving credibility and relationship building skills so much needed in 21st century selling environment.

Contact Information:

The Science and Art of Selling
100 Strachan Ave, Suite 602
Toronto, ON
Phone: (416)840-4982
andrea@scienceandartofselling.com
www.scienceandartofselling.com

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“Tell me and I forget. Show me and I remember. Let me do and I understand.” - Confucius (551 – 479 BC)

Research clearly illustrates that most people learn best by doing; by being in an environment that is conducive to what they are learning and by being able to actually put into practice whatever topic of interest is under discussion.

Sales seminars are dynamic tools that can educate; inspire; and enhance one’s knowledge of selling. Sales training, as in distance-learning courses and online training programs, may teach the basics of selling; about what selling is and about how to do it; but a sales seminar is an education that will lead to a greater understanding and appreciation for the science and the art of selling. This level of education is what leads to transformation within a team; it can revolutionize the way daily operations are carried out in a company. This kind of enhancement, in any business, will surely lead to more efficient strategies and more enthusiastic team members who are far more capable and confident in their own abilities thus contributing to greater successes and a broader bottom line. There is no substitute for the real thing.

Long-distance learning courses and online training seminars may seem to be the way of the future; especially in this day and age of modern technology. Yet they are no match for a sales seminar which is held in a classroom environment, where learners are challenged in person, in a charged and dynamic setting, surrounded by like-minded professionals who all share the same enthusiasm and who are gathered with the same purpose.

A seminar has a finite agenda. It has an achievable target with a rewarding outcome that is set for the end of that same day. The success of this course is reliant upon the active participation of each attendee and is an opportunity to network and make new connections from near and far.

Training individually when actually working as part of a larger team almost seems futile. It would be impossible to expect a team to move forward and become successful when only select members of the group are intent on advancing their technique or improving their skill. A team is only as strong as their weakest link. Rather, focus on the headway that could be made; the breakthroughs in change and advancement, when entire sales teams, from the support staff to the reps and managers, are able to train together, just for one day, and walk away on an even footing with a mutual understanding and respect for their new and improved team. This could never be achieved separately, as individuals with differing goals and different learning capacities, while making use of isolated distance-learning courses.

Great changes can come from training as a group with the same goal in mind; as a unified body moving in sync as it grows from strength to strength. Here is where the role of each team player is realized and recognized; where the importance of understanding each person’s function is the key to success in harmony; and where taking cognizance of each person’s responsibilities while being accountable to the team will ensure that higher standards of service are maintained. Greater expectations – greater change.

A session of group training must be seen as an investment in a firm’s greatest asset – the sales team. They are the fundamental core of the business. They play an important functional role in the business and investing in their expertise and improvement is a logical decision that should be easily made.

Research shows that the greatest learning successes come from “on-the-job” experience. Most people learn best by doing, as opposed to reading, listening and making notes. There is a classroom environment that is set up to enrich with a “hands-on” approach; guided by our sales experts who are specialists in their field. This situation replicates the working environment so closely where participants are additionally guided by experts while gaining real hands-on experience and presents the opportunity for sales teams to learn together; all the while networking and making new contacts who share a passion for selling.

In times of recession, it is expected that people would protect their assets and be less willing, perhaps, to make any unnecessary spending decisions. However, even in such recessive times, the benefit far outweighs the cost of attending a sales seminar – which is an investment in its own right.

True to course, it is the survival of the fittest that will determine who stays afloat during the down times. There is a natural tendency for those who are stronger and better equipped to be able to endure and triumph over a recessive period. Those who have adequately invested in their education and their dedication to being successful in their calling will surely survive and will prevail in spite of financial down times. Such seminars, where professionals encourage one another and learn from each other, actually equip people to think out of the box and enable them to get creative when the rest of the world doesn’t really want to part with its hard-earned cash.

A basic sales course may teach the fundamentals of selling, in terms of what selling is about and how best to do it. But a sales seminar is a practical procedure where everyone gets involved and contributes to a process of evolution and transformation. It is not about “teaching”. It is about evolving with a greater understanding; enriched with a more determined course of action; and set to take on the toughest markets in such severely challenging times.

This is the right time to go back to the fundamentals of training, where great thinkers can gather and thrive on participating and engaging in productive deliberation. There is no substitute for the real thing.

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For fees, availability, references and more details, contact The Science and Art of Selling toll free at (866)-876-4761. Our Business Hours are 9:00 AM to 5:00 PM EST Monday through Friday.

You can fill the online form here and we will contact you back in 24 hours.

Many salespeople are seeing an objection as a negative sign, instead as a positive proof of customer’s interest and an indication of desire. Only the prospect who takes no interest in your products or your proposition refrains from objections.

An objection appears during your meeting with the customer as an encouragement rather than as a discouragement. You may feel sure that if the prospect’s mind and heart were not stirred to action by the products or the proposition you presented, no objection would have been raised. You should see an objection as a help to you and not as an obstacle.

Handling objections workshop self-test:

1. Are you really listen what your customers are objection to?
2. Are you seeing objections as a help?
3. Can you recognize buying signals?
4. Do you know how to establish your credibility when meeting with a potential client?
5. Can you identify the difference between an excuse and objection?
6. Do you know to remove resistance from your customers?
7. Are you using scripts to overcome objections?
8. Do you know more than 10 closing techniques?
9. Can you handle pricing objections convincingly?
10. Do you have an effective response to frequent objections?

If you answered NO to one or more of these questions, this workshop can help you overcome objections and close more deals. Even better - at this workshop we will give you exact objection-handling techniques and scripts that sell!

What you will learn:

• how to build your credibility
• how to listen for accuracy and ask powerful questions
• how to answer objections that get in the way of closing
• how to have the right answers to the most commonly raised objections
• how to make your life as a salesperson less stressful and more rewarding
• how to isolate and answer your customer’s objections

You will finally have the information you need to handle every objection that comes up during face-to-face meetings and telephone sales calls.

What is included?

- Instruction by the author

- Small interactive classes

- Specialized manual and course materials

- Personalized certificate of completion

Other registration options:

1. Click HERE to fill the form.

2. Visit http://HandleObjectionsMississauga.eventbrite.com to register and pay online

3. To register by phone call us at 416-840-4982 OR 1-866-876-4761

4. Send us an email: registration@scienceandartofselling.com

Cancellation policy

Cancellation requests must be submitted via email to registration@scienceandartofselling.com. No refunds or credits will be issued for cancellation requests received with less than five business days notice, and the participant will be assessed the full fee.

Substitution of one participant for another for a specific seminar or workshop will be accepted with notice at least two business days prior to the beginning of the seminar or workshop. Substitution requests must be submitted via email to registration@scienceandartofselling.com. No substitution requests will be made for requests received with less than two business days notice.

Seminar or workshop may be rescheduled without penalty by providing The Science and Art of Selling notice at least five business days prior to the scheduled start date of the seminar. Reschedules will be based on availability. Reschedule requests must be submitted via email to registration@scienceandartofselling.com. No seminar or workshop reschedules will be made for requests received with less than five business days notice, and the participant will be assessed the full fee.

In many organizations the sales operation is a black box. Even with the most sophisticated reporting systems, it is very hard to find out what really happens out there in the field. What do the sales reps tell our customers? How do they behave? Do they ask the right questions? Do they ask any questions at all? What is their added value in the value creation process? What is the quality of their closing techniques?

Managers don’t always have the time to accompany their people in the field, to coach them and help them improve their performance. We offers performance enhancement services through coaching, for field sales people, account managers, and sales managers.

Our coaching services can be delivered in English, German, Italian and Croatian.

For fees, availability, references and more details, contact The Science and Art of Selling toll free at (866)-876-4761. Our Business Hours are 9:00 AM to 5:00 PM EST Monday through Friday.

You can fill the online form here: Contact Us and we will contact you back in 24 hours.

We deliver. That is a warranty that nobody else is giving to you.

How?

Here is our four-step approach to sales consulting.

1. We will do a complete Sales Diagnostics and Analysis.

The Science and Art of Selling provides impartial, expert, and customized diagnostic approaches to improving your sales effectiveness by enabling us to determine the source of a company’s sales challenges. We conduct a thorough investigation into the areas that most influence a company’s success.

We will analyze the key components of your sales processes, approach, tools, people, marketing support and sales execution.

At the completion of the diagnostic, you will be provided a defined action plan based on our findings and recommendations, accompanied by an implementation plan with improvement effort budget projections. We offer full implementation support where required.

2. We will analyze how effective is your sales force.

Did you know that 40% of sales forces will miss their quotas this year; four out of ten salespersons will lose their jobs this year; and over 25% of sales people do not sell enough to cover their cost?

We can help your team to:

Increase closing ratio
Increase revenue per deal per customer
Reduce sales cycle
Reduce discounting
Increase sales per employee

The Science and Art of Selling provides the training and coaching services for your salespeople to be au pair with the sales force within your industry. We will identify the training needs of your sales organization.

3. We will analyze the most recent deals you lost and most recent deals you won.

Do you know why your team is losing deals? Why the deals are stalled in the pipeline?
Do you know when you win the deal, what was the real reason why customer purchased from you, and not from your competition?
Do you know what your competitors are doing to win business from you?

We will give you a clear picture of each individual opportunity and identify trends that emerge across multiple opportunities to help your salespeople win more business.

We will help you understand the customer’s decision-making criteria, make it possible to increase your competitive advantage, and identify real-time trends in your marketplace.

4. We will close one deal for you

By the end of this process we will also close a deal for you that will pay for our service and to prove our results.

As a result of the findings of the Sales Diagnostics and Analysis, The Science and Art of Selling helps you close the one opportunity that more than pays for our services.

In fact we don’t expect 50% of our fee until we have done that.

We deliver.

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For fees, availability, references and more details, contact The Science and Art of Selling toll free at (866)-876-4761. Our Business Hours are 9:00 AM to 5:00 PM EST Monday through Friday.

You can fill the online form here and we will contact you back the same day!

The Science and Art of Selling provides tailored sales effectiveness improvement workshops for sales and sales management teams. Workshops are customized to meet specific client requirements and expectations. All workshops contain interactive group exercise and are focused on providing key methods, processes, skills, and tools for participants to implement immediately upon their first post-training day back on the job.

The tools used during and after the training are designed to facilitate and support the process. These tools automatically and metrically assess the effectiveness of your sales and strategic account management process on a daily, weekly, and monthly basis at field, first-line, mid, and senior management levels.

For fees, availability, references and more details, contact The Science and Art of Selling toll free at (866)-876-4761. Our Business Hours are 9:00 AM to 5:00 PM EST Monday through Friday.

You can fill the online form here and we will contact you back in 24 hours.